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Josh Spector — Saying Less and Making More

Arvid Kahl — The Bootstrapped Founder
10.5K subscribers
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468 views 2 years ago The Bootstrapped Founder
Most of Josh Spector's newsletter issues are just a few sentences. Sometimes, just a link. And still, advertisers and readers alike flock to Josh's emails. In our conversation, you will learn why brevity is so attractive, how to make sure you're telling the right stories to the right people, and how to build systems that keep people coming back for more. 00:00:00 How to think about scarcity 00:04:16 Josh's newsletter(s) 00:08:49 Ads that feel less like ads 00:12:21 Why you need to know what you want to sell 00:16:20 How Josh got started 00:22:02 Advertising is just another way for people to connect 00:26:32 Maintain and improve the quality of your audience 00:30:51 How to get people to subscribe to your newsletter 00:34:54 Why you need to shorten your email newsletter 00:39:28 How to use video as part of your content strategy 00:48:12 Empathy with the needs of your audience 00:51:31 Helping your reader 00:57:16 Having an audience centric approa …...more
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How to think about scarcity

0:00

Josh's newsletter(s)

4:16

Ads that feel less like ads

8:49

Why you need to know what you want to sell

12:21

How Josh got started

16:20

Advertising is just another way for people to connect

22:02

Maintain and improve the quality of your audience

26:32

How to get people to subscribe to your newsletter

30:51

Why you need to shorten your email newsletter

34:54

How to use video as part of your content strategy

39:28

Empathy with the needs of your audience

48:12

Helping your reader

51:31

Having an audience centric approach to business

57:16
Josh Spector — Saying Less and Making More
16Likes
468Views
2023Apr 5
Most of Josh Spector's newsletter issues are just a few sentences. Sometimes, just a link. And still, advertisers and readers alike flock to Josh's emails. In our conversation, you will learn why brevity is so attractive, how to make sure you're telling the right stories to the right people, and how to build systems that keep people coming back for more. 00:00:00 How to think about scarcity 00:04:16 Josh's newsletter(s) 00:08:49 Ads that feel less like ads 00:12:21 Why you need to know what you want to sell 00:16:20 How Josh got started 00:22:02 Advertising is just another way for people to connect 00:26:32 Maintain and improve the quality of your audience 00:30:51 How to get people to subscribe to your newsletter 00:34:54 Why you need to shorten your email newsletter 00:39:28 How to use video as part of your content strategy 00:48:12 Empathy with the needs of your audience 00:51:31 Helping your reader 00:57:16 Having an audience centric approach to business My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm The blog post: https://thebootstrappedfounder.com/jo... The podcast episode: https://share.transistor.fm/s/6bbf0f6e The video:    • Josh Spector — Saying Less and Making...   You'll find my weekly article on my blog: https://thebootstrappedfounder.com Podcast: https://thebootstrappedfounder.com/po... Newsletter: https://thebootstrappedfounder.com/ne... My book Zero to Sold: https://zerotosold.com/ My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/ My course Find Your Following: https://findyourfollowing.com Find me on Twitter:   / arvidkahl  
The Bootstrapped Founder
Arvid Kahl — The Bootstrapped Founder

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Arvid Kahl — The Bootstrapped Founder

10.5K subscribers