Gareth Hoyle

How aware are UK consumers of your business? With over 90% using Google for local services, optimising your Google Business Profile is essential. Gregg King can help improve your local SEO and offer further assistance. https://bit.ly/3W1r8BL #LocalSEO #DigitalMarketing #SEOTips

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Check out our latest article on how to maximise the usefulness of your existing databases. #b2bdata

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🛑 Driving traffic to your website but struggling with high bounce rates, low add to cart rates, and single-digit conversion percentages? As a business owner, maximising ROI is crucial. If this sounds like you, reach out to Add People via consult@addpeople.co.uk, DM us, or comment below for a complimentary evaluation of your website and uncover hidden profits. Here's a glimpse of what we'd A/B test if we partnered with Gear Jewellers. #CRO #Ecommerce #ROI #Strategy #Optimisation #ABTest

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WordPress 6.6 may affect other add-ons/page-builders so ensure that your site does not auto-update to WP 6.6. Test on a Staging site - and have an Exported back-up - before updating. Don't rush to update and then throw your Cornetto upwards. #WordPress

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There's a new episode of the brightonSEO Internet Marketing Podcast and it features myself and the brilliant Zoe Burke! We chatted to Kelvin Newman about content success - something we both spoke about at last week's conference! We discuss measurement, personas, economic pressures, the underrated value of your customer service team when looking for content ideas, and why adaptation is important when catering for diverse audiences. As always, I'll pop a link to it in the comments below!

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Have you ever had an unsolicited direct email from someone offering a free 'SEO audit', or you've been offered one from an agency in what feels like an attempt to open a door for a future sale opportunity? If so, then my latest article on my website is probably for you! Within my guide, I explain the differences between free & bespoke SEO audits, how free audits can do more harm than good, and 10 reasons why you should almost always get a bespoke SEO audit. #SEO #SEOAudit #Marketing #OnlineMarketing #SearchEngineOptimisation https://lnkd.in/eUZWwvhv

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**SEO Budget Constraints** Are budget constraints holding your SME back from investing in SEO? 💰 Don't let financial limitations hinder your online growth potential! At Marketing Success 4 U Ltd, we understand the challenges of SMEs and offer tailored SEO solutions that deliver results without breaking the bank. Our cost-effective strategies are designed to maximise your ROI and increase your online visibility within your budget. Let's explore how we can help your business thrive in the digital landscape. Contact us today for a free consultation! https://lnkd.in/efDXZ4a5 #SEO #SME #BudgetFriendly #GrowYourBusiness

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It's BONUS day in the Summer of SEO. (for those that signed up before it kicked off anyway - don't worry you can still get in) Talk about saving the best 'til last as they say. SEO insights that break the mould, that don't fit in the traditional pillars we create for ourselves in SEO. Advice that goes beyond best practice, that gives you a genuine edge over your competition. This could be my favourite day. Insights from: Grace Frohlich, Piotr (Peter) Olesson, Sarah Chaya Presch, Lana Phillips, Roxana Stingu, Mikael Araújo, Liv Day, Lauren Irwin, Sophie Brannon, Jasmine-Jade O., Rosemary Osuoha, Briony Cullin, Crystal Ortiz, Stephanie Long, Geoff Kennedy, Anna Moragli, Amy Leach, Himani Kankaria, Dani Leitner, JP Garbaccio Sponsored by one of my new favourite tools: Content Raptor Want in? Check out the link in the comments.

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Excellent and very practical talk this morning at brightonSEO on winning in competitive verticals with an evidence based SEO strategy by the impressive 🔎 Tom Mansell How he went from faking it to making it, using evidence based approach rather than it depends #seo #roi #seotesting #evidencebased #itdepends

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Need to be in one of these meetings/focus groups where we discuss the absolute need for a radish/turnip emoji Apparently these new emoji may be coming to Android and iOS

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PPC and SEO: What's the difference? Both PPC and SEO help to increase the visibility of your business online by placing your website content on search engine results pages (SERPs) but they achieve it in different ways and timescales. If you're looking for quick results, opt for PPC. You'll be paying for your ads to appear at the top of SERPs when users are searching for the keywords you're targeting. SEO is a longer-term strategy to get your pages to organically rank higher in SERPs for target keywords. The results aren't as immediate as PPC but if you are continually working on optimising pages, your should consistently see your content rank highly. If you have strategies and budget for both, you should see a boost to your website traffic and enquiries too! Are you utilising PPC, SEO or both right now? #WebDesign #PPC #LeadGeneration

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〽️ 8: Click-through Rate (CTR) 🤏 Today I’m going to try and help you crack the Click-through Rate Code 🖱️ CTR = Clicks / Impressions x 100 Why CTR matters on LinkedIn 👇 🤜 Indicates content appeal 🤜 Measures call-to-action effectiveness 🤜 Crucial for driving traffic to your website/landing pages Improving your CTR ✌️ 👏 Use compelling headlines 👏 Include clear, enticing CTAs 👏 Experiment with different content formats 👏 Optimise post timing LinkedIn's sweet spot for CTR is often between 2-4%. How does yours compare? 🧐 #LinkedInMarketing #CTROptimization #ContentPerformance #Analytics #DataDriven #Insights #UseTheMuse

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The lifespan of a website is a topic that often comes up for us at Sixtwo especially when new PHP updates or updates in general are released. It often encourages clients to review their website, sometimes websites are so old that WordPress plugins are not compatible which sometimes forces companies to rebuild their website. Sadly, this can mean little time, budget or thought has gone into the rebuild and companies can be stuck with a website that could have had more potential. In a nutshell, our advice is always to review your website often, don't leave it so long, it may LOOK fine on the front end but the back end of the site could be brink of falling apart. In the long run, you won't save money and could be left with a rushed mediocre website.

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We received some fantastic feedback from a client recently, on the impact the BrisTechTonic SEO strategy has had on her rankings … Want to improve your ranking in search results? Visit our website to get in touch today. #bristechtonic #seobristol #bristolseo #searchenginerankings #seoexpertbristol #bristolseoagency

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How to write your agency’s Home page to earn more enquiries: Headline - Client benefit or problem statement Subheader - We're this kind of agency for these brands Frame the problem - A prospect's specific issue, frustration or blindspot. Name the solution - The way you approach solving this for them Claim the outcome - How their lives will be better, with proof where possible Explain the approach - Service mix and trademarked approach Proclaim your credibility - Logos, testimonials and case studies Shame the alternatives - The status quo, plus cheaper and more expensive options Aim for action - Drive them to do one low-friction thing #advertisingagency #marketingagency #creativeagency #digitalagency #agency

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