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π¨ Latest on Google News, AI Overviews, Updates, & More - SEOFOMO [June 9, 2024]
Published 10 months ago β’ 7 min read
June 9, 2024 βSubscribe and join +33,700 SEOs and Marketers
Join +10K SEOs βlearning to navigate common SEO challenges and scenarios with the new Crawling Mondays SEO Cheat Sheets video series.
ποΈ Search Updates and News from Search Engines
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βGoogle announces the final update to the mobile-first index βGoogle Search Central / Google Product Updates βGoogle announces that the small set of sites theyβve still been crawling with desktop Googlebot will be crawled with mobile Googlebot after July 5, 2024. Learn more about this change here.
βPSA: Google Doesn't Take Direct Action Over Violations Submitted Via Spam Reports βBarry Schwartz / Google Search Q&A βGoogle has reiterated that when it receives a search spam report, it does not take direct action against the violation or violating site. Instead, Google uses that feedback to its spam detection systems that hopefully will take action algorithmically in the future against the violation.
βGoogle Fixed The Search Console Links Report βRoger Montti / Google Search Product Updates βThe Google Search Console link report saw a decline in reported links. However, the tool is now showing the previous, correct link count.
βGoogle Case Study Shows Importance Of Structured Data βRoger Montti / Google Search Case Studies βGoogle published a case study showing how structured data and optimizing URLs for crawling resulted in nearly doubling clicks from the SERPs.
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βCosmic Rays & Crawlers: When Google Search is under the weather [Podcast] ββGoogle Search Central / Search off the Record βIn this episode of Search off the Record, John, Lizzi, and Gary discuss internal processes Google uses to detect, investigate, and communicate incidents that affect search results to users and website owners.
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[Sponsor / Affiliate]β ββ‘ 5 Use Cases to Optimize Your Content Workflows with AI
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Want to learn how to leverage AI throughout your entire Content Workflow, while still maintaining high-quality content standards? β Check out these 5 Use Cases to boost efficiency and make your content more helpful for your audience!
When we thought we had seen everything about the Google Search API doc leak, Dan Petrovic shared a piece earlier this week. He had also discovered and analyzed the Google search API doc, and had contacted Google to warn them about it.
From local SEO to news SEO implications, many conversations and analyses about the Google Doc leak have been published this week. I have continued to include these updates in the Google Sheet aggregation here.β
Now that weβve had more time to review it, Iβd also like to know how most have decided to proceed with the findings. For that, I would appreciate it if you could answer the poll below:
Are you changing your SEO activities after the Google Doc Leak?
MozCon 2024 Recaps: Day 1 and Day 2ββ βEmilie Martin / SEO Events βThis week, Seattle hosted a successful new edition of MozCon! Here's a comprehensive recap and top learnings from its different sessions.
βThe Ultimate SEO and PPC Integration Playbook β Whiteboard Friday [Video] βGrace Frohlich / General SEO βGrace goes through how to integrate SEO and paid search into your marketing strategy to avoid unnecessary spending, have a unified brand message, and achieve sustainable long-term growth in this Whiteboard Friday.
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βA Deep Dive into SEO for Ecommerce Product Pages βGrace Brennan / Ecommerce SEO βA useful guide by Grace going through steps to build a sustainable ecommerce business with well optimized product pages.
[Sponsor / Affiliate]β ββ‘ Get Internal Link Opportunities with Ahrefs Webmaster Tools for Free
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βAhrefs Webmaster Tools doesn't only allow you to identify orphan pages but also has a free "internal link opportunities" report that shows those "almost ranking pages" that need more internal links.
This free report directly suggests other indexable pages and content in them from where you can link with descriptive anchor texts; highly facilitating the internal linking process.
βGoogle AI Overview Impact Analysis [Chrome Extension] βAmin Foroutan βAnalyze Google's AI-generated responses on search results. Input unlimited keywords, run searches, and get detailed reports on AI Overview presence, keyword lengths, cited links, and top domains.
βSentiment Classification from URL βDejan Marketing βAnalyse and classify the text sentiment for thousands of text chunks or as a part of a scraping pipeline.
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Are you looking for more SEO Tools? Take a look at the SEOFOMO SEO Toolboxβ
ποΈ Upcoming SEO Events
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βOrganised Monthly Meeting βThe OMG Center / London, UK / Third Thursday every month βThe OMG Center is organizing a monthly gathering to meet and chat with people in digital marketing. Check it out.
βLocal SEO For Good 2024 βBrightLocal / Online / September 12, 2024 βA new edition of Local SEO for Good is here! Dedicated to user behavior, cognitive science, Google Business Profile, link-building, and more.
This week's SEO specialists to follow are these amazing SEOs who spoke at WTSFest Berlin held earlier this week:
SyphaΓ―wong Bay (X, LinkedIn), Founder - SEO & Content Strategy Consultant at Assonance
Charlotte Prevost-Gosselin (X, LinkedIn), Responsable SEO at Prisma Media
Corinna Vorreiter (X, LinkedIn), Head of Organic at WEVENTURE
Veronika HΓΆller (X, LinkedIn), Global SEO Lead at CompuGroup Medical
Johanna Maier (X, LinkedIn), Senior SEO Consultant at DEPT
Vanda PΓ³kecz (X, LinkedIn), SEO Lead at Global Savings Group
Expect more awesome SEOs & digital marketers to follow every week. Do you have any suggestions? Just let me know over here!β
π Refer SEOFOMO to your SEO Friends and Win Rewards
If you enjoy reading SEOFOMO, refer it to your SEO and digital marketing friends and win awesome (now updated) prizes with the SEOFOMO rewards program:
* Refer 2 Subscribers: Get a shout-out on X/Twitter and LinkedIn from Aleyda, thanking your support. * Refer 5 Subscribers: Get featured in the "Supporters" thank you section in an edition of SEOFOMO. * Refer 15 Subscribers: Get access to 3 Actionable (exclusive) SEO How-Tos / Tips Videos. * Refer 35 Subscribers: Get a free copy of The SEO Playbook by Tomek Rudzki. * Refer 70 Subscribers: Get free access to the Google Search Console Mastery Course by Tomek Rudzki * Refer 100 Subscribers: Get 1 Year Team Subscription to SEOTesting.com * Refer 200 Subscribers: Get 1 Access to SE Ranking Essential for 1 Year * Refer 300 Subscribers: Get 1 Access to JetOctopus 500K Pages for 1 Year * Refer 400 Subscribers: Get 1 Access to Advanced Web Ranking Agency Package for 1 Year * Refer 500 Subscribers: Get a 1 hour SEO 1-1 Hangout w/ Aleyda, an Awesome SEOFOMO Hoodie and Mug
Note: Only real human referrals will be counted toward the rewards, and there will be a validation if suspicious activity is detected.
Thanks for reading, until next week!
Aleyda Solisβ SEO Consultant & Founder Orainti, SEOFOMO & MarketingFOMO βFollow me on βX/Twitterβ / βYouTubeβ / βLinkedInβ / βWebsiteβ
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SEOFOMO: The Newsletter to Keep up with SEO
by Aleyda Solis, SEO Consultant
SEOFOMO is a weekly free newsletter sent to +35K subscribers with the latest SEO news, updates, guides, tips, free tools and jobs. Avoid missing any worthy SEO update and subscribe now!