Matt McGarry’s Post

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The Newsletter Guy | I help founders & marketers build owned audiences and drive revenue with newsletters | Agency, event, newsletter, & podcast below 👇

Great example of a pre-newsletter CTA from Last Money In Notice: - Extremely strong hook - Value in post itself (not just teasing) - CTA to subscribe in the comments If you have a newsletter, these should be a staple in your content calendar. No questions asked.

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Ethan Kohan 🍫

The Vending Guy | $5M in vending sales | Now franchising @podplugvending | Free nightlife vending advice 👇

3mo

great pre-CTA but quite long, no?

Charles Follini

Financial Educator | Professor of Real Estate | Alternative Investments expert | CIO of Multi Family Office | Board Member | Proud Dad

3mo

Matt - i’m not sure I agree. We have the #1 personal wealth management newsletter called Noyack Wealth Weekly; just hit 160 K subscribers. you want to know what the most successful method of acquiring subscribers was? A brief, well designed pre-newsletter teaser every Friday at 4:30 PM. When you’re writing substantial topics like financial education and you’re doing it under 1000 words every Sunday, then writing a post of another 500 words isn’t optimal. https://wealth.wearenoyack.com/noyack-wealth-weekly-subscribe

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Andrea Girolami

Senior Content Development Manager at Gruppo Mediaset | Ex-Condé Nast, Ex-MTV | Video, Content, Strategy | Author of Scrolling Infinito newsletter

3mo

Is it mandatory to put the link in the comments? Personally I find it quite goofy

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Nick DeJesus

Chief Commercial Officer, CD Partners | Helping Pharma Service Providers Build Mature Commercial Functions

3mo

AP is a great writer - copy, content and all. Possibly one of the most underrated skills in business.

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Amaete Umanah 💪🏾

I help parentpreneurs and businesses explore AI tools, workflows, business tools, art, music, and movies—sharing insights, strategies, and connections to AI creators for smarter ROI.

3mo

Adding value upfront like this is key to building trust and showing the benefits of subscribing.

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Sayan Sapui 📮

CEO, ThriveLetter | Beehiiv Partner Newsletter Agency

3mo

I cannot agree more with the second point, I often see people drop lead magnets Wwithout adding much value on the post itself first to leave readers wanting more, and then the lead magnet doesn't function as expected. You have to warm up to your readrs from the first glance itself before waiting for them to click

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