I Help B-to-B Leaders Create 15-30% Predictable Sales Growth Annually | 3x WSJ Bestselling Author | Top Sales Keynote Speaker
In sales, the “work” that’s being avoided is the very key to success. The most accomplished salespeople, executives, and owners are the ones who outwork the competition. We out-grind the others. We plan our calls, make our calls, and track our calls. We follow up. We ask for the business and offer additional products and services. We show up, and we tell people we want to help them. And we do this repeatedly and systematically, over time. We do it consistently, in the face of rejection. This is the grind. Same as it has always been. It’s the “secret” to success. It’s the “magic bullet,” isn’t it? Which makes it no secret or magic at all. It’s just the work. It isn’t difficult. In fact, it’s quite simple. And it can be done quite quickly. But it’s work. Among working salespeople, these efforts are largely avoided. It’s much easier to simply answer the phone and take incoming orders. And the others, who aren’t interested in working, well, they’re no bother to us or our customers, and they’re not much help professionally to anyone at all. It’s easier than ever to succeed in sales. It’s easier than ever to stand out from the crowd. It’s easier than ever to help people more than our competition helps them. It’s easier than ever to be perceived as excellent. We simply need to do the work. #sales #help #marketing #management #humanresources #work #success