Josh Spector’s Post

How I landed 2 dream clients this week on LinkedIn: (3 simple steps) This week I onboarded 2 new clients. Both of them are the type of people I want to work with long-term: • Intelligent • Thoughtful • Impactful leaders I'm honored to be working with them. Here are the 3 steps I took to land these clients on LinkedIn. -- Step 1: Outreach The most valuable skill I've learned this year is reaching out to people I can help. Neither of these clients would have known I existed if I didn't contact them directly. I resisted outreach for years. I was wrong. -- Step 2: Follow up I contacted both of these clients MONTHS ago. Just because the timing was right for me doesn't mean it was right for them. But I kept in touch. And now, the timing is right. -- Step 3: Content marketing But you can't message someone every single week for months asking them to work with you. So how do you stay top-of-mind? Writing online. This is why writing on LinkedIn several times a week is key. • The likes don't matter • The impressions don't matter Those are just vanity metrics — empty calories. What matters is the right people see the right content from you. And each piece of content is a nudge towards a decision. -- These steps assume you already have a solid product or service offer — ideally, one tied to one of the 3 eternal markets: health, wealth, or relationships. For me, that's building Educational Email Courses. These courses help consultants: • Establish trust with clients on autopilot • Capture more emails and attract more clients • Move your rented (LinkedIn) audience over to an owned platform • Position yourself as a thought leader and expert in your category Want to learn more? DM me.

This post was fascinating. One click on the link Nigel Cliffe provided, and I was indeed shocked at the number of LinkedIn newsletters I have subscribed to but rarely see show up in my inbox or that catch my attention when they do. This is hopefully not an offense to any of the authors of those newsletters, but it does bring to my mind a couple of things, for them and myself as I consider what's next on my business marketing horizon: 1. How much time is spent investing in creating content that doesn't engage the intended audience, and how could that effort be better focused for mutual benefit? 2. I obviously didn't finish reading one of the newsletters from Jimmy Helmick when he talked about digital decluttering. (Although I do have each of his newsletters literally saved in an email folder to read!) Thanks for this insight, Nigel Cliffe, and I'll be sure to do some research this week. Oh, and I think a LinkedIn tips combined with life lessons newsletter would be fantastic, as I would venture to say there is quite a bit of overlap. #JavaAndInk #marketing #newsletters

If you're distracted by social media content, chances are you don't have a clear direction. The direction could be generating more income, improving your health, or building meaningful connections. Once you have set the direction, write down the action plan. The action plan for building meaningful connections could be: - engaging posts with people you like to meet with. (Dream 100) - improving your writing by posting useful content - connecting with people through DM One problem I see with a lot of people (hopefully not you) is asking for something right away after confirming the connection request. It never worked because it's the same as asking people to go on a date right after you meet the person. It's a desperate attempt that repels your chance of getting projects or referrals too. Once you have written the action plans, commit to doing the tasks daily. Give it 1-2 hours to do the same task every day. - 30 minutes to engage with posts on your connections - 30 minutes to write and publish one useful piece of content (it's better to write once a day to build momentum instead of batching content early on) Once you're committed to doing the daily tasks, I'm pretty sure you will spend more time "focusing" on writing and building your profile. Instead of distracting yourself with viral content, focus on creating helpful content for others. You don't want to be the annoying person who keeps asking for help. Instead, you will be able to help yourself by helping others. ========== Thanks for reading until the end. 👋 Hello there, this is Jarrett Yew. I help startups and business owners (coach and consultant included) remove their headaches with technology setup: 🔆 Web/App Design and Development 🔆 Software Integrations (AI products and Sales Funnel) 🔆 Training for AI products and technologies (for non-technical executives) If you need help on the technical side of your business, let's have a chat (DM me!). My goal is to help you remove your technical headaches so that you can focus on growing your business.

Most people don't know it, but there is an easier way to get online success… People work hard without giving any direction, and they end up spending months to get their first client or first 100 followers. This is what I did in the past 1 month: - 100+ followers on X. - 800+ followers on LinkedIn. - Worked with 2 clients and working for one. Don't spend time throwing rocks in the water. Do what actually counts. I don't think a second before outreaching because I know what to say to them. Gurus say to become personalized, outreach in bulk, etc. Everything works, but we need to get it done fast. What I did instead: - Posting - Engaging - Writing Daily and got results. I just slide into the DMs, saying I have this many followers on X, LinkedIn, and Medium, to make it easier for them to trust me. If you have done this, you just need to say how you can help them: - By writing some posts for them. - By writing blogs in their tone for them. - By doing some corrections on website. Don't waste your time, focus on learning. These tips will get you your initial clients. If you learn and have some testimonials, there is no way to fail.

I have two spots available for monthly LinkedIn content creation. if you're interested - now's the time to get in. :) Normally I'm booked out for months. Here's what's included: I brainstorm compelling topics for the posts. I create the outline. You review. We meet once a month for one hour where I download your experience, stories, and insights and better understand your voice and tone to write copy that's persuasive without sacrificing your personality and values. I write the draft. You review and provide feedback. I finalize the copy. Your team implements, scheduling the posts. Most clients work with me for years, saving time, money, and the frustration of writing their own copy without results. I write the posts so they can focus on higher level business vision and strategy and coaching clients. If you'd like support with this, DM me 'LinkedIn copy' and I'll share info on pricing and what to expect.

These 6 LinkedIn tips gained me 65,000 followers. If you want to grow (fast) before 2024 ends, here's how: 1. Post 80% educational content: they build authority. - In-depth breakdowns on 1 specific topic in your niche. - Step-by-step posts on 1 specific strategy you use. 2. Write like you think, not like you talk... - Cut the fluff in your content (unnecessary context) - Avoid overcomplicating and over-explaining 3. Make commenting a non-negotiable for you. - Comment on 10 'big' creators posts daily (and early) - Comment on 30-50 other accounts (I still do this) - Avoid generic "love this" type comments, please. 4. Your posts your be as simple as going from A→B - Write the main problem you're trying to solve. - Use listicles and bullet points to get there - Focus on the 1 problem, ignore the rest 5. Post 20% storytelling content: they build love (!!!) - Use your transformations to connect with others - Share a recent win in your business to excite them - Use a failure and how you improved to inspire them 6. Master hooks and formatting. - Use ascending and descending formatting - Use lists and bullet points (like this post) Use my 14 favorite hooks to get ahead ↳ (https://lnkd.in/evy-r84a) Growth on LinkedIn is easier than ever right now. While everyone is quitting, start building. Repost ♻️ to get 30 LinkedIn templates (free) https://lnkd.in/eKHnMNzV

𝐓𝐡𝐞 𝐈𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐜𝐞 𝐨𝐟 𝐚 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐚𝐥𝐞𝐧𝐝𝐚𝐫 𝐟𝐨𝐫 𝐒𝐦𝐚𝐥𝐥 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬 Running a small business can be hectic. 📅 Here's why a content calendar is your secret weapon for staying organized and consistent: ✅ 𝑪𝒐𝒏𝒔𝒊𝒔𝒕𝒆𝒏𝒄𝒚 𝒊𝒔 𝑲𝒆𝒚: Maintain a steady flow of content to keep your audience engaged and coming back for more. A content calendar helps you plan and stick to a regular posting schedule. ✅ 𝑺𝒂𝒗𝒆 𝑻𝒊𝒎𝒆 & 𝑹𝒆𝒅𝒖𝒄𝒆 𝑺𝒕𝒓𝒆𝒔𝒔: Plan and schedule your posts in advance to avoid last-minute scrambles. This frees up time to focus on other important aspects of your business. ✅ 𝑺𝒕𝒓𝒂𝒕𝒆𝒈𝒊𝒄 𝑷𝒍𝒂𝒏𝒏𝒊𝒏𝒈: Align your content with your business goals. Whether it's launching a new product or promoting a special offer, a content calendar ensures your posts support your overall strategy. ✅ 𝑺𝒕𝒂𝒚 𝑶𝒓𝒈𝒂𝒏𝒊𝒛𝒆𝒅: Keep track of important dates, campaigns, and themes. A content calendar helps you visualize your content plan, making it easier to manage and execute. ✅ 𝑰𝒎𝒑𝒓𝒐𝒗𝒆 𝑸𝒖𝒂𝒍𝒊𝒕𝒚: With more time to prepare, you can create higher-quality content that resonates with your audience. Say goodbye to rushed, mediocre posts. ✅ 𝑴𝒆𝒂𝒔𝒖𝒓𝒆 & 𝑨𝒅𝒋𝒖𝒔𝒕: Track what works and what doesn't. Use your content calendar to review past performance and adjust your strategy for better results. Implementing a content calendar can transform your approach to social media, making it more effective and manageable. Start planning today and watch your small business thrive! 🌟📈  Comment "Facebook" to get the link to the Social Media 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗢𝘄𝗻𝗲𝗿𝘀, 𝗠𝗮𝗻𝗮𝗴𝗲𝗿𝘀 & 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗚𝗿𝗼𝘂𝗽 to get all the tips to 𝗲𝗻𝗵𝗮𝗻𝗰𝗲 your social media. 📩 - - - Need Some Help with Social Media? 𝐑𝐞𝐚𝐜𝐡 𝐎𝐮𝐭! 😉 ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ 📱: @alexandracomarketing 📧: alex@alexandraandcomarketing.com

6 pieces of advice I give my clients who want to grow (these are NOT the tips you normally see) Most advice you see on LinkedIn is all the same I’m not saying it’s  bad advice But it’s nothing new. Here are some tips for growing your brand ☑ DO: 1. Just START - Your first piece of content WILL suck (mine did) - but the only way to get better is by DOING - you can’t improve if you never start 2. Be EVERYWHERE - engage as much as you possibly can - 2 - 3 comments a day isn’t going to cut it - Be in every top creators comment section daily 3. TEACH others - LinkedIn favors educational content (obviously) - Post “how to’s” and give advice - Stick to topics you know ☒ DON’T: 4. Send (a million) connection requests  - Instead of sending a bunch of connections - ENGAGE! - Connect with 10-15 ICPs each day - Send a personalized connect request 5. Use links - LinkedIn wrecks engagement for posts that have links - Why? You’re taking people off of their platform - If you need to use a link - put it in the comments 6. Make things complex - Keep things super super simple - Less = more - use fewer/less complex words  - This also goes for formatting (no long paragraphs) Learning the ins and outs of LinkedIn can be time-consuming But it doesn’t have to be If you’re looking for help growing your brand DM me GROW PS What's the best piece of LinkedIn advice you’ve heard?

Posting too often on LinkedIn can be a problem. But maybe not the one you think. If LinkedIn isn’t your business— And you're using it to grow your business, Posting 2-3 times a week might be enough. Here’s why: 1. Quality over quantity. ↳ Focus on valuable content. ↳ One great post beats ten mediocre ones. 2. Avoid burnout. ↳ Posting too often can exhaust you. ↳ Keep your energy for quality engagement. 3. Maintain relevance. ↳ Overposting can annoy your audience. ↳ Keep them wanting more, not less. 4. Better engagement. ↳ Fewer posts can lead to higher interaction. ↳ Give your audience time to respond. 5. Strategic planning. ↳ Plan your posts carefully. ↳ Make each one count. Run LinkedIn. Don’t let it run you. Quality and consistency are key. Post smart. Grow your business. P.S. I'm back to posting 5-6 times a week. Because LinkedIn is a big part of my agency business. But you don't have to post that much. What's your average/ideal posting frequency?

Fabulous tips, Lara, I will certainly take them into consideration when posting. 😍 Informative Linkedin tips from Lara for anyone struggling wanting to grow faster.