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This book will teach you how to write better: Learn how to get what you want, increase your conversion rates, and make it easier to write anything (using formulas and mind-hacks) Paperback – August 22, 2013
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Learn how to increase conversion rates on anything....
Learn how to make it easier to write anything (using formulas and mind-hacks).
The information in this book has turned keystrokes from my fingers, into millions of dollars in sales.
Some of the concepts inside have been able to turn a poor man, into a rich man, by simply re-arranging some words on a page.
This is an incredibly short book (about 54 pages) that you can read in one sitting. If this book gives you even one tip that increases the performance of your writing....(and keep in mind, writing is a skill you will keep your whole life)....then this will be a fantastic investment for yourself.
This information is laid out in the same way I made my famous Copywriting Course. The structure of that course just naturally taught people how to write better in a logical and fun way.
This book is in the same format, except you can go over it anywhere (although watch the video on Copywriting Course for live examples).
I invite you to spend 45 minutes with me reading this book.
STEP 1.) Grab a beverage of your choice. I prefer a beer or tea when reading.
STEP 2.) Grab a notepad and pen before starting (for notes)
STEP 3.) Find a very comfortable place to sit and read this book.
STEP 4.) Begin absorbing these mind-hacks and formulas laid out in the book....and apply them to your own writing.
Enjoy the book, and please contact me if you have any questions before buying!
Neville Medhora :: NevMed@gmail.com :: 713.301.1546
- Print length54 pages
- LanguageEnglish
- Publication dateAugust 22, 2013
- Dimensions6 x 0.13 x 9 inches
- ISBN-100989895300
- ISBN-13978-0989895309
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Product details
- Publisher : Neville Medhora; 1st edition (August 22, 2013)
- Language : English
- Paperback : 54 pages
- ISBN-10 : 0989895300
- ISBN-13 : 978-0989895309
- Item Weight : 4 ounces
- Dimensions : 6 x 0.13 x 9 inches
- Best Sellers Rank: #427,011 in Books (See Top 100 in Books)
- #244 in Direct Marketing (Books)
- Customer Reviews:
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Learn more how customers reviews work on AmazonCustomers say
Customers find the book's writing clear and simple. They find it concise and easy to understand, with a humorous and engaging style. The tips are practical and immediately useful, with workable examples. Readers appreciate the pacing and lack of fluff. However, opinions differ on the value for money, with some finding it worth the cost while others consider it a waste of time and money.
AI-generated from the text of customer reviews
Customers find the book easy to understand and read in under 30 minutes. They say it teaches you how to write better. The material is presented in clear, simple English, which helps them absorb it quickly. Readers mention it would be effective with non-writers who are stuck. They also mention the author is engaging and humorous.
"...Good insights That I can practice and build on For concise writing" Read more
"Easy read and easy to follow. An excellent book to get you going into online writing. Full of ideas, tips, and suggestions." Read more
"...They are simple and eye opening. I'm looking at websites and links differently after understanding Neville's formulas and techniques...." Read more
"...Don't be fooled by how short this book is. It's easy to understand and implement...." Read more
Customers appreciate the book's conciseness. They find it offers useful information in a compact format.
"Short and to the point. No time wasted with fluff. Good insights That I can practice and build on For concise writing" Read more
"...like THAT from Chapter 6 of "This Book." This Book is a super short read, and you can finish in 2 hours even if you are distracted every 5..." Read more
"...Everything is sales. Sales is everything today. This book is short...." Read more
"...formula (Attention, Interest, Desire and Action) and does a good job in a short space of providing examples of good and bad writing...." Read more
Customers enjoy the book's humor. They find it engaging and humorous, providing useful advice in a fun way. The author's sense of humor is appreciated, making the book memorable and enjoyable.
"...I'd get it again though and it's a great way to spend an hour. I'm sure the techniques will help improve my writing too." Read more
"...takes you from mundane, professional copywriting to professional, fun, and engaging copywriting...." Read more
"...but highly effective copywriting tips packed in this small but punchy book...." Read more
"...My writing is now better. Sending out emails has never been easier and more fun, say I asked a local business to let me handle their email listing..." Read more
Customers find the book's tips practical and useful. They appreciate the clear message, practical examples, and helpful systems that break down how to talk naturally. The book works well with the video version of the course and is convenient.
"...this book touches the very top of the pyramid, and has some great practical examples...." Read more
"...books nowadays should be like this, straight to the pint and lots of workable examples at different scenarios from simple to complex...." Read more
"...Short, but powerful, just as promised. Off to write some copy." Read more
"The information is good, but severely lacking...." Read more
Customers appreciate the book's pacing. They praise the author's writing style as amazing, incredible, and good. The book is described as short, sweet, and to the point.
"...Nev is good! Dude is good! I’m sure you’re too right!! Well what if I told you that you too can be better with this book!..." Read more
"Loved it, the book was short and worth reading. Author dropped some amazing gems, that ill be using very soon" Read more
"Short as hell and not that informative. The author seems like a nice fellow and I do not want to do him harm but this was too short and provided too..." Read more
"As usual Neville bring great game, with awesome guidelines for creating fetching copy, and as always, giving me quite a few good laughs!" Read more
Customers appreciate the book's concise style. They find it straightforward without unnecessary jargon or fluff, making it a quick read.
"Short and to the point. No time wasted with fluff. Good insights That I can practice and build on For concise writing" Read more
"...'s nothing groundbreaking in this book, but similarly, there's no fluff and filler and so you can read it in under an hour...." Read more
"...This book is straight and to the point, no fluff. Which I like...." Read more
"...to explain great copywriting techniques in a short, compact, “no fluff” style...." Read more
Customers have different views on the book's value for money. Some find it a good purchase and worth the price, while others feel it's not worth the money and feels cheaply put together.
"...Absolutely worth the couple bucks invested. MY RECOMMENDATION: I would treat this book like a recipe...." Read more
"...and alignment issues throughout the book, that makes it feel a bit cheap and thrown together...." Read more
"...This work was accessible and has tons of examples that make sense. Worth it." Read more
"This book really will teach you to write better. And sell better too...." Read more
Customers have different views on the writing quality. Some find it helpful and demystifies copywriting. They say it covers basic copywriting and a mind-shift for new salespeople. However, others mention sloppy formatting, spelling, and grammar errors, lack of original writing techniques, and typos.
"...been on Neville's newsletter for a while, and he always has great insight on copywriting. This book is more of the same...." Read more
"...If it was meant to feel like a five dollar book it does. There are typos (the intro) and alignment issues throughout the book, that makes it feel a..." Read more
"...The book really takes you from mundane, professional copywriting to professional, fun, and engaging copywriting...." Read more
"It's not the most comprehensive book on copywriting...." Read more
Reviews with images

A steal for the price
Top reviews from the United States
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- Reviewed in the United States on November 7, 2024Short and to the point. No time wasted with fluff. Good insights That I can practice and build on
For concise writing
- Reviewed in the United States on November 7, 2024Easy read and easy to follow. An excellent book to get you going into online writing. Full of ideas, tips, and suggestions.
- Reviewed in the United States on May 15, 2016I read this within an hour. The lessons are great and feel like common sense after you are exposed to his ideas. They are simple and eye opening. I'm looking at websites and links differently after understanding Neville's formulas and techniques.
The one thing I'd change is getting a book designer to clean up the look of this book. If it was meant to feel like a five dollar book it does. There are typos (the intro) and alignment issues throughout the book, that makes it feel a bit cheap and thrown together.
I'd get it again though and it's a great way to spend an hour. I'm sure the techniques will help improve my writing too.
- Reviewed in the United States on October 20, 2023I've been on Neville's newsletter for a while, and he always has great insight on copywriting. This book is more of the same.
Don't be fooled by how short this book is. It's easy to understand and implement. He has a great way of explaining his concepts and being straight to the point.
I'll be using this as a reference throughout the years to remind myself of these best practices.
- Reviewed in the United States on December 12, 2016Hey! You there! Are you tired of writing long-winded, fluffy, robotic copy?
Well have I got a great little guide for you!
After reading This Book:
People will think you're cooler
You'll get a new girlfriend
If you already had a girlfriend, her boobs will get two times bigger!
All from reading one little book!
Buy it now and if you don't like it, Neville says he'll give you a full refund! Act now!
P.S. I haven't read any of the reviews but I would be surprised if there weren't a lot of them written in this form. Also, results may vary.
I learned to write great copy like THAT from Chapter 6 of "This Book." This Book is a super short read, and you can finish in 2 hours even if you are distracted every 5 minutes. I really did enjoy reading it and will definitely come back to it. Absolutely worth the couple bucks invested.
MY RECOMMENDATION:
I would treat this book like a recipe. Read it once, then keep it at your side and refer back to it as you whip up some tasty copy.
- Reviewed in the United States on November 26, 2020I hate jargon and I'm delighted to discover that a copywriter of Neville's experience does too. This work was accessible and has tons of examples that make sense. Worth it.
- Reviewed in the United States on September 24, 2019If you are super conservative then this book is not for you.
However if you are fun loving, and reading curse words in books gives you a laugh then please purchase. Not only is this book super informative it is hilariously written. The text really gets the point across and makes this a super easy read. And I am a person who is really into structure, and down right boring professionalism. But this book is super fun. I’m not done reading it but I had to come and wrote a review.
The information given in my opinion will be super helpful and will improve your writing and copywriting. The book really takes you from mundane, professional copywriting to professional, fun, and engaging copywriting.
If you can look past typos, and the such and grasp the point the material won’t be lost on you. Don’t be so caught up in the delivery that you completely miss the message.
If you want to take your copywriting technique to a new level then I highly recommend this book.
I for one enjoy the fact that the book has no page numbers.
- Reviewed in the United States on November 12, 2023I like my whiskey neat so this simple shot of distilled knowledge suited me just fine.
This is targeted to copywriters - that is anybody that is writing emails, text, ect. that wants to get a result.
I do suggest grabbing a pen to scribble down the bits that really speak to you so you can keep them in your writing area.
Negatives? This isn’t a belabored piece of dense material that you need hours to absorb. There are layout issues. I noticed but I didn’t care.
Like I said I like things straight up no frills.
Top reviews from other countries
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Fernando Altamirano RuisecoReviewed in Mexico on December 21, 2022
5.0 out of 5 stars Consejos importantes a considerar cuando escribes
El libro es corto, divertido, Neville tiene un sentido del humor por llamarle de alguna manera fortificado que te permite entender de una manera clara lo que explica, los puntos principales, y además te ayuda a recordarlos y considerarlos cuando tu escribes.
- nanciReviewed in Italy on September 12, 2024
5.0 out of 5 stars No BS good copywriting
Tips and tricks that change the game. All in one afternoon.
It wants 9 more unnecessary words… disappointing the author…
- Susanne ArndtReviewed in Germany on January 9, 2024
5.0 out of 5 stars Best teaching stuff ever
No german marketer is able to teach me that way. Short, interesting, motivating... worth it every cent. You should buy it!
- Shwetha WarkeReviewed in India on September 3, 2023
5.0 out of 5 stars simple succinct sharp
Short read but very engaging and the concepts are explained so that the reader has it crystal clear . Thanks Neville
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Cliente AmazonReviewed in Spain on July 27, 2023
1.0 out of 5 stars El peor libro que he leído en mi vida
Tan fácil como decir que no aprendí nada.
Es tan malo como su propia portada.
Estuve cerca de tirarlo a reciclar.