Author of "LinkedIn for Personal Branding"| LinkedIn Top Voice | TEDx and Keynote Speaker | LinkedIn Rebranding | B2B Social Selling l My Mantra: "Be a Friend First" l Let’s Amplify Your Brand and Event
I hang around with a lot of professional speakers and trainers and workshop leaders......, ever since I joined the ranks over 10 years ago. Tomorrow I am speaking 🎙 to the NSA New England chapter about #LinkedIn for Speakers. I have decided to focus my talk on personal branding for speakers. I have now incorporated both opportunities and advice for speakers about using Artificial Intelligence 🤖 in this endeavor. It's just part of our toolset 🧰 now. Each speaker has their own brand and presence. I am excited about all the newest possibilities that I will share in this talk - between AI and all the newer LinkedIn features. 🎉 Exciting stuff! But honestly, the most important things do not change. How we show up to our prospects and clients is what matters ❤️ most. So..... Here are some basic profile characteristics for speakers to consider as they update their presence....... ✅ Authenticity - Being true to yourself and showcasing your unique personality and perspective as a speaker. AI is great for base research, but it is NOT you and doesn't capture your voice. ✅ Consistency - Regularly post (or engage with) content that is relevant to your audience and showcases your expertise as a speaker. Showing up. Being there. Staying top of mind. ✅ Engagement - Interact with your followers and other industry professionals to build relationships and establish yourself as a trusted source. Absolutely build relationships with other speakers too. ✅ Professionalism - Maintain a professional image on your social media profiles, as this will reflect on your overall speaker brand. Be you - be the best professional you. Leverage artificial intelligence as a tool or starting template, but refrain from displaying AI work as your own. What can you add? #personalbranding #speakers #NSA ------------------------------------------------------ Please connect or follow Sandra Long Post Road Consulting: LinkedIn and Social Selling Training
You Rock, Sandra! 👍
Love this! I'm excited to learn from you during the Power Hour! especially about AI and using LinkedIn... can't wait! : )
Looking forward to this very much. It's been a while since I was all in on Linkeidn.
Great talk , wow!
Sandra; Great thoughts! Good luck! You always bring value because your are so current! Love the things that never change! Here's my addition: "It's more than what you say; it's how you say it." Effective Communication is crucial. Without it your message can be misunderstood or misinterpreted, making how you communicate an integral part of your professional image.
I'm sure you will be amazing! Congrats Sandra.
Use a photo that is not a decade old! 😉 Looking forward to hearing your #LinkedIn presentation NSA New England tomorrow- we always learn when we hear you present! ☀️
Wow - that sounds great! I'm glad to be a member of NSA New England, so I can catch the reply :) thank you.
Good luck and I know you will “Knock ‘em Alive”! I am amazed at the powerful business tool that LinkedIn has become! All the best my friend.
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1yThis sounds like a fantastic topic- combining new trends with your wealth of long term LI experience!