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Built Bar, Puff Protein Bars, Cookie Dough Chunk Puff, 15g Protein Snacks, On-The-Go Bars, Only 160 Calories, 8g Sugar, Collagen, Not Gluten Free, 12 Count
Type | Protein |
Flavor | Cookie Dough Chunk Puff |
Product Benefits | High Protein |
Number of Items | 1 |
Unit Count | 12 Count |
About this item
- PROTEIN PACKED: Built Puffs bring 15g of vital protein, making it one of the best protein bars supporting your workout. Enjoy protein bars for all-day energy
- DELICIOUS FLAVOR PROFILE: Savor the flavor of these Built Puff protein bars, a delightful treat among protein snacks and great snacks for adults
- GUILT-FREE PROTEIN SNACKS: With only 140 calories & 8g Sugar, Built Bar Puffs stand out as a low calorie and low sugar snacks when compared to other snack options like candy bars. Enjoy these without sacrificing on taste or goals.
- IDEAL FOR ON-THE-GO: Easy to add these amazing sports nutrition protein bars to your busy routine. These bulk protein bars are great, better for you snacks for on-the-go lifestyles. Great choice of protein snacks for healthy adults.
- SMOOTH TASTE: Built Puff protein packed snacks are designed to have a smooth taste without a chalky aftertaste
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Product Description



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Cookie Dough Chunk Puff
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Coconut Puff
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Salted Caramel Puff
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Strawberries 'N Cream Puff
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Customer Reviews |
4.5 out of 5 stars 7,727
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4.5 out of 5 stars 7,727
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4.5 out of 5 stars 7,727
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4.5 out of 5 stars 7,727
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4.5 out of 5 stars 7,727
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4.5 out of 5 stars 7,727
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Protein | 15g | 17g | 17g | 17g | 17g | 17g |
Calories | 160 | 140 | 140 | 140 | 140 | 140 |
Sugar | 8g | 6g | 6g | 6g | 6g | 6g |
Gluten Free | no data | ✓ | ✓ | ✓ | ✓ | ✓ |
Plus Collagen | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Product details
- Package Dimensions : 9.33 x 5.59 x 2.6 inches; 1.55 ounces
- UPC : 840229303335
- Manufacturer : Built Bar
- ASIN : B0B7P7QNK3
- Units : 12 Count
- Best Sellers Rank: #2,640 in Health & Household (See Top 100 in Health & Household)
- Customer Reviews:
Compare with similar items
This Item ![]() Built Bar, Puff Protein Bars, Cookie Dough Chunk Puff, 15g Protein Snacks, On-The-Go Bars, Only 160 Calories, 8g Sugar, Collagen, Not Gluten Free, 12 Count | Recommendations | ||||
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Price | — | $32.99$32.99 | $36.99$36.99 | $16.65$16.65 | -11% $16.01$16.01 List: $17.99 |
Price Per Unit | — | $1.36 / Ounce | $1.64 / Ounce | $1.16 / Ounce | $0.95 / Ounce |
Delivery | — | Get it as soon as Monday, Apr 14 | Get it as soon as Saturday, Apr 12 | Get it as soon as Saturday, Apr 12 | Get it as soon as Saturday, Apr 12 |
Customer Ratings | |||||
Sold By | — | Legendary Foods | ALOHA_MOMENT | Amazon.com | Amazon.com |
flavor | Cookie Dough Chunk Puff | Cinnamon Roll | Peanut Butter & Cookie Dough Variety Pack | Peanut Butter Chocolate Chip | French Vanilla Creme |
number of pieces | 12 | 10 | 12 | 9 | 12 |
weight | 1.55 ounces | — | 1.9 ounces | 45 grams | 1 pounds |
protein source | — | blend | — | pea, blend | whey |
specialty | High Protein,Low,Low Calorie | Keto Friendly, Low Calorie, High Protein, Low Fat, Gluten Free | low-carb | Certified Vegan, Gluten Free, prebiotic fiber, No sugar alcohol, No soy, kosher, Non-GMO, Sustainable palm oil | High Protein |
ingredients | Premium Collagen Protein Blend (Whey Protein Isolate, Partially Hydrolyzed Whey Protein Isolate), Cookie Dough (Wheat Flour, Brown Sugar, Sugar, Sorbitol, Glycerin, Palm Oil, Semi-Sweet Chocolate Drops (Sugar, Chocolate Liquor, Cocoa Butter, Soy Lecithin), Corn Starch, Natural Flavors, Salt, Xanthan Gum), Glycerin, Sugar, Water, Palm and Palm Kernel Oil, Cocoa Processed With Alkali, Gelatin, Natural Flavors, Cultured Dextrose, Nonfat Milk, Soy Lecithin. CONTAINS: Milk, Soy, Wheat. | Protein Blend (Micellar Casein, Collagen Peptides, Whey Protein Isolate), Water, Erythritol, High Oleic Safflower Oil, Polydextrose, Glycerin, Modified resistant Tapoica Startch, Palm Oil, Naturak flavors, Contains less than 2% of Cinnamon, Xanthan Gum, Psyllium Husk, Sunflower Lecithin, Cellulose, Cellulose Gum, Guar Gum, Sucralose, Sucrose Fatty Acid Esters, Sodium Alginate, Citric Acid, Sea Salt, Baking Soda | — | INGREDIENTS Peanuts, Tapioca Syrup, Protein Blend (brown rice protein, pea protein), Semi-Sweet Chocolate Chips (organic cane sugar, unsweetened chocolate, cocoa butter), Inulin, Gluten Free Sugar Cookie Pieces (rice flour, sugar, palm oil, tapioca starch, water, molasses, natural flavors, salt), Organic Agave Syrup, Natural Flavor, Sea Salt. | Proto Whey® protein blend (Micro Peptides™ from High-DH hydrolyzed whey protein [40% di and tripeptides], whey protein isolate, milk protein isolate), palm oil, enriched flour (wheat flour, malted barley flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid), sugar, palm kernel oil, canola oil, fructose, soy lecithin, natural flavors, sucralose, salt, baking soda, ammonium bicarbonate, stevia leaf extract. |
package type | Pouch | Box | Box | Box | Pouch |
carbohydrate info | — | 25.0 grams, 25.0 grams | — | 20.0 grams, 20.0 grams | 11.0 grams, 11.0 grams |
nutritional fat info | — | 11.0 grams, 11.0 grams | — | 8.0 grams, 8.0 grams | 13.0 grams, 13.0 grams |
protein info | — | 22 grams, 22 grams | — | 10.00 percent daily value fda grams, 12 grams | 14 grams grams, 14 grams grams |
Videos
Videos for this product
1:33
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What I Really Think About Built Puffs Protein Bars
Scott Morrison
Videos for this product
1:44
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Brutally Honest Review Of This Cookies & Cream Bar
✅ Mark Mckellar
Videos for this product
1:42
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My review on the DELICIOUS Built Puff Protein Bars!
Olivia
Important information
Premium Collagen Protein Blend (Whey Protein Isolate, Partially Hydrolyzed Whey Protein Isolate), Cookie Dough (Wheat Flour, Brown Sugar, Sugar, Sorbitol, Glycerin, Palm Oil, Semi-Sweet Chocolate Drops (Sugar, Chocolate Liquor, Cocoa Butter, Soy Lecithin), Corn Starch, Natural Flavors, Salt, Xanthan Gum), Glycerin, Sugar, Water, Palm and Palm Kernel Oil, Cocoa Processed With Alkali, Gelatin, Natural Flavors, Cultured Dextrose, Nonfat Milk, Soy Lecithin. CONTAINS: Milk, Soy, Wheat.
Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers love these protein bars for their fantastic protein-to-calories ratio, with 17 grams of protein in just 150 calories, and appreciate their chewy marshmallow texture that's not grainy. The bars receive positive feedback for their quality, with one customer noting they're like chocolate-covered marshmallows, and customers find them perfect for low-carb diets. However, the chocolate coating receives mixed reviews, with some saying it's perfect while others report it being discolored and powdery. Moreover, customers find the bars too pricey.
AI-generated from the text of customer reviews
Customers enjoy the taste of these protein bars, particularly appreciating the salted caramel flavor and cookie dough variety, noting there's no chalky aftertaste.
"...All of the flavors are very tasty with great chocolate coatings and the fluffy interior that these bars are known for...." Read more
"...This is very much actual marshmallow, and I am surprised that more "protein" bars dont utilize it. Gelatin has protein...." Read more
"These are like a candy bar! Soft and chewy. A great way to top off my protein and a little sweet treat at the same time." Read more
"Amazing flavor, I'm in awe how well they've recreated the taste of Mounds and/or Almond Joy (minus the almond)...." Read more
Customers appreciate the protein content of these bars, noting they provide 20 grams of protein while maintaining good nutritional values compared to other bars.
"...(but pretty standard for a protein bar) and are a blend of both whey and collagen protein...." Read more
"...This uses both, so both of both worlds. Also whey protein, but manages to not have a whey protein taste. The outer chocolate is ok...." Read more
"These are like a candy bar! Soft and chewy. A great way to top off my protein and a little sweet treat at the same time." Read more
"...; Instead, they're on the small side with only 140 calories and 17 g of protein...." Read more
Customers love these bars, particularly praising the brownie batter and marshmallow flavors.
"...The cookie dough bar was my favorite and I really enjoyed the the cookie dough chunks...." Read more
"...Soft and chewy. A great way to top off my protein and a little sweet treat at the same time." Read more
"...a lot of protein bars in the past but these are the best and most amazing bars I've EVER had!..." Read more
"Seriously good! Love the puff bars, but wish they had a bit healthier and natural ingredients. Enjoy in moderation is key I guess!?" Read more
Customers like the texture of these bars, describing them as marshmallowy and dense, with a fluffy interior that feels like a treat.
"...the flavors are very tasty with great chocolate coatings and the fluffy interior that these bars are known for...." Read more
"...I wanted to try them because I love chocolate covered marshmallow. I really prefer it when the marshmallow is firm and kinda chewy rather than soft...." Read more
"These are like a candy bar! Soft and chewy. A great way to top off my protein and a little sweet treat at the same time." Read more
"...It’s more soft and chewy, maybe like a very stale vegan marshmallow. It does taste like a a smores marshmallow candy...." Read more
Customers praise the build quality of these bars, describing them as delicious and high-quality.
"...along in a purse or backpack, and even if they get smooshed, they remain intact rather than a packet of crumbs...." Read more
"Seriously good! Love the puff bars, but wish they had a bit healthier and natural ingredients. Enjoy in moderation is key I guess!?" Read more
"Built puff bars, ive tried many flavors and they are wonderful. Seller was fast and accurate...." Read more
"Great bars genuine!" Read more
Customers appreciate the calorie content of these bars, noting they contain about 140 calories with only 5-6 grams of sugar, making them suitable for low-carb diets.
"...This is the perfect amount of both calories and protein." Read more
"I like the texture, the coconut taste and light weight of these protein bars...." Read more
"I really enjoyed these as a lower calorie, high protein alternative to candy bars...." Read more
"...These bars have a very small amount of sugar (4 to 6gms) and sugar alcohols. If you are avoiding sugar, they might not work for you...." Read more
Customers have mixed opinions about the chocolate content of these bars, with some finding the chocolate on the outside perfect and appreciating the dark chocolate-covered marshmallow cream, while others report that the chocolate shell is old, discolored, and powdery.
"...The chocolate has that white coating like it’s old expired chocolate. The center texture wasn’t as fluffy and fresh tasting...." Read more
"...All of the flavors are very tasty with great chocolate coatings and the fluffy interior that these bars are known for...." Read more
"I first left a bad review but the sellers made it right. The chocolate looked awful. I guess this happens with heat and cooling...." Read more
"...This is a marshmallow cloud of rebellion wrapped in chocolate armor...." Read more
Customers find the snack bars to be overpriced and disappointing.
"...Never would think this was a protein bar, Very pricy though. These are small bars, maybe 4-5 bites max...." Read more
"Taste excellent quite pricey at $29 but I noticed the price has gone up to $49 No way! Too expensive for just 12 bars...." Read more
"...They are extremely pricey for the quantity. They are unfortunately not something I can add to my weekly grocery list; simply due to the price." Read more
"...I felt they were a little pricey but they're worth it." Read more
Reviews with images

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Top reviews from the United States
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- Reviewed in the United States on February 28, 2025Flavor Name: Mixed Puff BoxSize: 12 Count (Pack of 1)Verified PurchaseBuilt Puffs are one of my favorite protein bars as they taste like candy bars and also have great macros. I had only tried the brownie and coconut flavors before this and wanted to try more flavors without having to buy a whole box of each flavor. All of the flavors are very tasty with great chocolate coatings and the fluffy interior that these bars are known for. The cookie dough bar was my favorite and I really enjoyed the the cookie dough chunks.
These bars are a little on the pricey side for a snack (but pretty standard for a protein bar) and are a blend of both whey and collagen protein. Collagen is good for skin, hair, etc. but is inferior compared to whey for muscle building. Since the protein blend is not broken down (ratio of collagen to whey in their formula) I would not advise for one to rely on this product to be a large contributor to their daily protein intake. Regardless, it is a tasty snack that is filling and with good ingredients. I would recommend this product and brand.
- Reviewed in the United States on January 16, 2025Flavor Name: Coconut Marshmallow PuffSize: 12 Count (Pack of 1)Verified PurchaseI've been wanting to try this forever. I never see the BUILT Puff bar options in store. I really didnt want to buy a case, but recently I decided to splurge. Glad I did! I already want more, and I hope they have more flavors actually available soon. Many are unavailable :(
I wanted to try them because I love chocolate covered marshmallow. I really prefer it when the marshmallow is firm and kinda chewy rather than soft. I joke that I like stale marshmallow. But man, when I get those egg cartons at Easter time that are filled with chocolate covered egg shape marshmallows, there is always a couple of "tough" ones in the bunch, and THAT is what I like. Same goes for other holiday offerings of this ilk.
So I bit into this and was in heaven. It has that firm, dense chew, that tough marshmallow texture that I yearn for. If these were extra soft, I wouldnt be as impressed.
This is very much actual marshmallow, and I am surprised that more "protein" bars dont utilize it. Gelatin has protein. I have made my own marshmallows before, so I may get back to that. For best utilized protein in form of collagen, we want hydrolyzed, but hydrolyzed doesnt "gel", hence we want non-hydrolyzed collagen, or "gelatin". This uses both, so both of both worlds. Also whey protein, but manages to not have a whey protein taste.
The outer chocolate is ok. It isnt delicious, more of a vessel for carrying the marshmallow. Very basic "chocolate".
Definitely more of a candy vibe. Never would think this was a protein bar,
Very pricy though. These are small bars, maybe 4-5 bites max. I dont rate on price though--we can all see price, have different budgets, needs, preferences, and for me.. desires. lol. I just really wanted to try it, and now that I know that it is what I want texture wise, I will likely buy more. Hope to see a sale, coupon, or subscribe and save offer soon.
BTW, the option I bought is coconut, and it has a light coconut flavor. I also tried these upon delivery, which was a very cold day. Not sure if the marshmallow gets softer (hope not), but if it does, then I know to enjoy these direct from fridge.
- Reviewed in the United States on March 24, 2025Flavor Name: Mixed Puff BoxSize: 12 Count (Pack of 1)Verified PurchaseThese are like a candy bar! Soft and chewy. A great way to top off my protein and a little sweet treat at the same time.
- Reviewed in the United States on February 13, 2025Flavor Name: Coconut Marshmallow PuffSize: 12 Count (Pack of 1)Verified PurchaseAmazing flavor, I'm in awe how well they've recreated the taste of Mounds and/or Almond Joy (minus the almond). As many of reviews have commented, the texture is very fluffy like a marshmallow. Very interesting actually. I'm a big into texture, meaning if I don't like the texture of something I won't eat it, no matter how good the flavor is. In this case, the fluffy texture is actually quite enjoyable.
One final thought: these are not some huge 350 calorie bar with 30+ grams of protein; Instead, they're on the small side with only 140 calories and 17 g of protein. I consider that a plus, as the other ones are just too big for the average person and probably do more harm than good (think about 'portion control'). This is the perfect amount of both calories and protein.
- Reviewed in the United States on February 12, 2025Flavor Name: Coconut Marshmallow PuffSize: 12 Count (Pack of 1)Verified PurchaseI like the texture, the coconut taste and light weight of these protein bars. They're easy to take along in a purse or backpack, and even if they get smooshed, they remain intact rather than a packet of crumbs. A little too sweet, hence 4 stars instead of 5.
- Reviewed in the United States on March 31, 2025Flavor Name: Mixed Puff BoxSize: 12 Count (Pack of 1)Verified PurchaseAnother item I can't live without, and hard to find in the store. 17G of Protein, and tastes great. I keep them in the fridge, and the marshmellow makes it taste like a Charleston Chew. It is hard to eat just one.
- Reviewed in the United States on March 5, 2025Flavor Name: Salted Caramel PuffSize: 12 Count (Pack of 1)Verified PurchaseI've eaten a lot of protein bars in the past but these are the best and most amazing bars I've EVER had! They taste like a sweet soft candy bar yet are healthier and give you that boost you need. NOT chalky or bitter like most protein bars. And doesn't have a after taste like other bars. I've bought the cookie dough, coconut and the salted carmel & I can't pick a favorite. If you're looking for a yummy pick me up protein bar these are defiantly for you! Enjoy!
- Reviewed in the United States on January 16, 2025Flavor Name: S'mores Chunk PuffSize: 12 Count (Pack of 1)Verified PurchaseI really enjoyed these as a lower calorie, high protein alternative to candy bars. However, the filling’s texture is not the soft, fluffy, and stretchy texture shown in the photos. It’s more soft and chewy, maybe like a very stale vegan marshmallow. It does taste like a a smores marshmallow candy. However, it has an odd after taste that I can’t quite place. Maybe like unflavored, unsweetened gelatin + artificial sweetener?
Top reviews from other countries
- HannahReviewed in Canada on May 23, 2023
5.0 out of 5 stars Amazing
Flavor Name: Churro PuffSize: 12 Count (Pack of 1)Verified PurchaseNo other words can describe these other then amazing. I prefer the coconut over the churro. But either way you can’t go wrong. So yummy. Not a texture or flavour you’d ever expect from a protein bar.
- Amazon CustomerReviewed in the United Kingdom on March 12, 2025
4.0 out of 5 stars Tasty but overpriced
Flavor Name: Coconut Marshmallow PuffSize: 12 Count (Pack of 1)Verified PurchaseDelicious. I'm obsessed with these protein bars. Basically just chocolate covered marsmallows. There's no sickly artificial protein taste. Good protein to calorie ratio. The price is criminally high though.
- Justin LansardReviewed in Canada on December 29, 2024
3.0 out of 5 stars way over priced
Flavor Name: Banana Cream Pie PuffSize: 12 Count (Pack of 1)Verified Purchaseso expensive
- Giselle romaninoReviewed in Canada on March 8, 2025
5.0 out of 5 stars Protein bar
Flavor Name: Coconut Marshmallow PuffSize: 12 Count (Pack of 1)Verified PurchaseDelicious!
- BmasterReviewed in Canada on October 10, 2022
5.0 out of 5 stars These are delicious.
Flavor Name: Coconut Marshmallow PuffSize: 12 Count (Pack of 1)Verified PurchaseIf you eat protein bars. You will like these. Most have that chalky taste. These are not like that. These have a marshmallow feel. Taste awesome. They may too good.
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