Amanda Webb

💡 Thoughts on AI in Web Design 💡 AI is transforming responsive web design, enabling sites that adapt seamlessly to any device for an optimal user experience. Working with AI solutions, I’ve seen how this adaptability not only improves usability but boosts engagement, retention, and search rankings. Top SEO Ireland’s insights show that AI in web design isn’t just about visuals—it’s about creating a performance-driven experience aligned with user needs. Embracing these innovations is essential to staying competitive in today’s digital landscape. How is your organisation using AI to enhance customer experience? #AI #WebDesign #UserExperience #DigitalTransformation #TopSEO #ResponsiveDesign #topseoireland #SearchOptimization #Innovation

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🚀 Embracing the Future of SEO with Voice Search and AI! 🚀 With technology constantly evolving, understanding the impact of voice search and AI on SEO is now essential for businesses wanting to thrive in digital marketing. Here at Top SEO Ireland, we’re seeing firsthand how user behaviour is shifting towards voice-activated searches – a trend that’s changing the game for content optimisation. Adapting your SEO strategy to include voice search isn’t just about keywords anymore; it’s about understanding intent, natural language, and context. This guide offers key insights and practical tips to help businesses in Ireland stay ahead in our increasingly competitive online landscape. Optimising for voice search and AI can boost visibility and connect you more seamlessly with your audience. 🔍 Curious about how this could transform your business? Check out our guide! #SEO #VoiceSearch #ArtificialIntelligence #DigitalMarketing #TopSEOIreland #Innovation #SEOTrends2024

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Many businesses are eager to understand how AI technology is reshaping the landscape of Search Engine Optimisation (SEO). As algorithms evolve, your approach to SEO must adapt to stay competitive and effective. In this blog post, we’ll explore the innovative strategies employed by Top SEO Ireland, helping you harness the power of AI for enhanced visibility and engagement. By integrating AI into your SEO efforts, you can elevate your online presence and make more informed decisions for your digital marketing initiatives. #topseoireland #seo #ai #aisearch https://lnkd.in/eDtHTuez

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Prior to today - the Previous Elementor Course was locked for New Elementor Course Members. But that meant that some would miss out on the following covered in the Previous Course. - Gridbuilder Filters - WooCommerce - Rank Math & SEO Tips Well now, you all get it! Anyone who purchased the Previous Elementor Course can already access the New Elementor Course. Anyone who purchased the New Elementor Course can now access the Previous Elementor Course (the link is on the Courses Page). You all win! https://lnkd.in/epeUYGpj

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93% of online experiences begin with a search engine. Imagine what that means for your business. 🌟 If your business isn't showing up where it matters, you're missing out on customers—plain and simple. ⬅ At Dublin Website Solutions, we specialise in turning clicks into clients. Want more foot traffic? Let's optimise your site and get those search engines working for you! 💻 DM for more details.

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Ready to transform your digital presence? Look no further. Based in Northern Ireland, we specialise in crafting impactful social media and digital marketing strategies tailored to elevate your brand. Curious about how to maximise your online reach? Do you know what strategies work best for your industry? Ask us anything! We are here to guide you every step of the way. Contact us today at 02890 992444 to kickstart your journey towards online success! #FullertonSocialMedia #NorthernIreland #DigitalMarketing

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It’s crucial to understand how machine learning is reshaping the landscape of SEO and enhancing your website’s performance. #ai #aimarketing #seo

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SELL SELL SELL !!! Trying out LinkedIn video for the first time to FLOG SOME TICKETS. 🎫🎟️ Are you convinced? Is this generating demand? Find out the results this November when you sign up to our course... 🤣 Link in the comments to learn more about our Google Ads training this November in Belfast 👇 Super Early bird still available for another few days. #googleads #training #digitaladvertising #ppc

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Social Directions Agency is now offering another way for our clients to generate revenue online through our #emailmarketing services. Watch the video below to learn more! #digitalmarketing #digitalmarketingagency #emailmarketing #irishbusiness #communitymanager #brandmanager #socialmediamanager

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How did I turn this failing Google Ads campaign for a mobile tyre business in Dublin around from an 8% conversion rate on June 18 to a 33% conversion rate on July 11th? Well with most Google ads campaigns you need to give them time. You need time to build data and time to work things out. You need to figure out what's working, what isn't working and is the landing page converting. From day 1 with this campaign, I used phrase match keywords. This meant Google was showing my ads to more people but it wasn't people looking for what this company does. I let that run for a week to see how it went. It didn't go too well so then I made the switch to exact match keywords. Exact match worked a bit better but there was still something missing. I started making changes to the landing page. Because this campaign targets Dublin which is a large area, I starting adding all the separate areas around Dublin and I added a map of Dublin to the landing page. This worked! The conversions started to increase. The business owner took a risk and raised the daily budget from €30 a day to €100 a day. This gets them 7 or 8 phone calls per day now. They told me their business was failing before this and now things have improved massively. It feels good as marketer when you help out businesses like this and things work out.

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I've pulled ads from an account where we're spending half a mil a month for this talk :) I'll outline how we can stay profitable at that scale by making iterations of our best-performing creatives AND how we can create up to 60 testable ads at a time per shoot It's that exact system that allows us to compete globally as a wee team in Belfast.. and I'm sharing it at this talk > What to make > How to make it > How to measure it > How to make more of it at scale without increasing your costs Sauce

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⁉ How much revenue has your automated emails generated for you this month so far? One of my clients is an Irish ecommerce brand who already had automated emails like a Welcome Series, Abandoned Cart and Thank you flows set up. They brought me onboard initially to write, design and schedule their email campaigns and blogs to give the owners time to work ON their business instead of IN their business. For the first month I focused on increasing the frequencey of their campaigns so instead of sending 1 email per month to their whole list, I sent 1 email per week to segmented lists. And the results? Open rates 💹 by 15% Click Through rates 💹 by 32% Revenue by email increased by 💹 by 29% Of course they're delighted but the real magic happened in the second month.... As I mentioned they already had some automated flows in place and I could see the Abandoned Cart flow wasn't geneting the revenue they expected, so, I made two changes that increased their revenue from this 1 email alone by 461% compared to the previous month! The two changes I made were super simple: Changed the time delay of the first Abandoned Cart email from 12 hours to 1 hour and changed the time delay on the second Abandoned Cart email to 20 hours from 30 hours. The revenue from that one email alone, more than paid for their investment in my serivces. The moral of the story: If you sell a product or a service online, you should really think about implementing an Abandoned Cart email 😀

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If you’re looking for some inspiration in SEO or social media, I’m speaking on the search panel at Propeller’s upcoming event, The Roadmap to Digital Success on Thursday 10th October. Learn how search has changed for better or for worse, with myself and speakers from The Telegraph and Vodafone. Message me if you’d like to come! #seo #seouk #contentmarketing #digitalmarketing #socialmedia #searchmarketing #organicsearch #digimatt

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Looking after a website on a budget sucks. It's like being in the film version of Oliver, except instead of gruel you're begging for data, and there are no songs except the ones you make up about needing more data so you know what's working and what needs to be improved. Luckily, there are at least ten website tools that can help you for #free. I know this because I've made a list of them, but are you cool enough to read it? The only way to find out is to click the link, and then come back and tell me here if you were cool enough: https://lnkd.in/eYzHdSh6

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Four ways to track the geographical location of your website visitors - as requested by some people I've created a downloadable PDF (attached) that summarises four different ways that you can identify website visitors who you may then want to reach out to (knowing what they looked at page by page on your website): 1. Identifiable by company name from an IP address 2. Identifiable by a home address 3. Identifiable as the local branch of a bigger company 4. Identifiable as companies that can't be identified by IP address alone. Please feel free to repost/share with others who may be looking to follow up on businesses or home-identified visitors to their websites. #geolocation #iptracking #websitevisitors

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It's BONUS day in the Summer of SEO. (for those that signed up before it kicked off anyway - don't worry you can still get in) Talk about saving the best 'til last as they say. SEO insights that break the mould, that don't fit in the traditional pillars we create for ourselves in SEO. Advice that goes beyond best practice, that gives you a genuine edge over your competition. This could be my favourite day. Insights from: Grace Frohlich, Piotr (Peter) Olesson, Sarah Chaya Presch, Lana Phillips, Roxana Stingu, Mikael Araújo, Liv Day, Lauren Irwin, Sophie Brannon, Jasmine-Jade O., Rosemary Osuoha, Briony Cullin, Crystal Ortiz, Stephanie Long, Geoff Kennedy, Anna Moragli, Amy Leach, Himani Kankaria, Dani Leitner, JP Garbaccio Sponsored by one of my new favourite tools: Content Raptor Want in? Check out the link in the comments.

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